Beijing set off a new round of hot car market

Another round of new car market has begun to heat up

It is understood that there are now 22 car markets in Beijing, large and small, and the number is already quite large. But the merchants did not stop building markets and specialty stores. From the second half of last year. One after another continued to have a new car market and store began construction. There are still a number of projects under construction, and the scale is bigger than one. In the vicinity of Changping, a northern suburb of the capital, reporters saw that there are 7 car markets and specialty stores under construction, of which 2 or 3 are large in the market.

Previously focused on. This year's "shopping mall began." Beachfront "automobile industry; real estate developers will also transfer a lot of money into the car. Start your own car business. Not only Beijing. According to the reporter. In major cities such as Guangzhou, some real estate developers have also turned their attention to cars. The AEC Motor City opened by a real estate company in Guangzhou has been in operation for several months; Guangzhou Jinheng Real Estate has also been involved in the automotive industry.

According to Su Hui Ben-Shao, general manager of the Asian Games Village Auto Market, there are currently nearly 10 shopping malls under construction in Beijing which all have considerations of selling cars, and some of the housing structures have risen. Some have been capped, and others are already planning. This is considered in the arrangement and function. Any home is much larger than the existing car market. It is reported that. At present, in Jingxi, there is a supermarket covering 680,000 square meters, which will require more than 100,000 square meters of supermarkets and will use more than 100,000 square meters of bottom dealers to engage in automobile sales.

The real estate business is different from shopping malls that sell cars as "side jobs." It is understood that. At present, there are more than a dozen real estate companies that have the intention of selling cars and have started to build a market and build stores to sell cars. All this was satin in the documents issued by the four ministries and commissions of the State Council in early January. Recently. The four ministries and commissions of the State Council jointly issued documents. From this year, all land used for operational purposes will be closed for approval. Land must be strictly controlled. In this way, the funds of a large number of real estate developers that did not approve the land before the document was issued have no place to use, they simply moved to the automotive sector, opened the market themselves, and built a store to find a good way for capital. Real estate companies have always been well-known for their strong capital, and they have entered with a solid financial strength. Unprecedented pressure on existing car dealerships.

So many businesses, especially well-funded real estate developers, have invested in cars. Inspired another round of hot car market.

How tragic is the temptation of a real estate agent to go into a car in person?

Two years ago, Beijing also once had a large-scale automobile encircled heat, and now a large number of markets such as Beijing Jingkai International Automobile Plaza and Beijing's old motor vehicle trading market were established. This newspaper has done in-depth reports on this. At that time, there were also real estate developers in the construction market. Some of them used to lease idle land to build personal car stores. Or build a shop yourself and lease it to a car dealer. There are also "novices" to earn rent, and some are selling cars by name. In fact, it has not broken away from the old line. It is still doing real estate business. Just because some plots only approved the auto market, real estate developers can only "hit shells" to build a market. Then build a comprehensive trade park around the theme of the car. A comprehensive service building, apartments, hotels and a series of supporting projects. This part is actually a real estate development project. It is an “egg” born by a real estate agent through the “shell” of a car. Real estate developers do not really start selling cars. The auto market is nothing more than the concept they rely on. The real purpose is actually land development.

Now real estate developers are starting to sell cars to build the market. They are no longer "not wading deep" or "shaking." And truly personally. A large number of real estate developers that have not been approved to land have not been able to do so for a long time. The idleness of funds is something real estate developers cannot tolerate. Therefore, they themselves invested in building the market, they became bosses and really cars. And gave up doing real estate business. Real estate business people's previous "borrowing eggs" and the latter "hand-in-hand kiss" is the biggest difference between the two enclaves.

Real estate has always been considered an extremely lucrative industry. In the new round of the auto market, there is a lot of real estate, but most of the funds are invested in the auto business, and they are completely invested in the “business sea” of automobiles. How big is it?