March car warm air blowing
The 2005 car market for the rooster is doomed to be turbulent and uncertain. "The warm automobile market in March!" The rumors that this car market is good, let the manufacturers who have experienced irritability for a year start to shake up.
Now, just after March, although the entire industry last month's production and sales data have not yet been completely counted, the data obtained from some manufacturers show that the domestic auto market began to pick up significantly, although compared with the same period of last year, the major manufacturers' sales in March all appeared. With varying degrees of decline, compared with the dismal operation in January and February of this year, the top five manufacturers of car sales in March all achieved an 87% increase. In addition, the auto market in Beijing, Shanghai, and Guangzhou has already transmitted a number of positive signals. The flow of people in sales stores has begun to increase slowly, sales volume has stopped falling, showing a steady trend, and sales of some vehicles have begun to rebound. After a long-term low tide of nearly a year, the ice of the auto market slowly began to melt, and the anti-slip became warmer and began to surface.
In March, the sales ranking of cars was ranked as follows: Shanghai GM regained the monthly sales championship with sales volume of 25,380, while FAW-Volkswagen ranked second with 25.32 million units; Shanghai Volkswagen had 23,400 units. Sales ranked third. The sales of Guangzhou Honda and Beijing Hyundai, ranked fourth and fifth respectively, were 22,000 and 21,800 respectively. Among them, Beijing Hyundai Elantra won the championship in sales of bicycles with its impressive sales of 17,000 units a month. The sales of the top five mainstream manufacturers showed a significant increase compared with January-February this year. In February, sales volume of Shanghai Volkswagen, Beijing Hyundai, FAW-Volkswagen, Guangzhou Honda and Shanghai General Motors were 15,200 units, 13,700 units, 13,100 units, 11,100 units, and 1,001 units respectively. A total of 63,200 vehicles were sold. In March, the total sales of these five plants were 117,900 units, an increase of 87% from the previous quarter.
Judging from the situation of the two major automobile trading markets in Beijing, the weekly sales volume of the Asian Games Village has rebounded slightly. The northern automobile trading market also felt signs of recovery, and sales are expected to increase by about 8%. In Shanghai, the author visited a number of car dealers. From the perspective of their sales, the sales of automobiles in March have increased significantly compared with February. Among them, Chevrolet Sail, which Shanghai GM has just listed, is particularly well-selling, and Excelle sales. The performance is also good. According to news from Chengdu, the warm-up has only just begun, and the increase in market sales has not been significant. In the increase in sales, some of the brands welcomed by the market accounted for a large proportion of the increase. In Guangzhou, the popularity of the auto market began to gather. The consultations and purchases of autos by major auto companies and auto dealers, especially the sales of local autos in Guangzhou, were particularly noticeable.
Insiders pointed out that such a large increase in the chain in March was related to the gradual recovery of the auto market. It is no accident that the domestic auto market began to pick up significantly in March. First, from the effect of macro-control, obvious results have been achieved. The investment growth rate of some overheated industries began to fall, and the unstable and unhealthy factors in the economic operation basically got a certain amount. inhibition. This provides a suitable climate and soil for the auto market to rebound. Second, the mindset of the vast number of consumers has changed, we all understand that the space for further decline in vehicle prices has been quite limited, some models after the price has bottomed out, and reached the psychological expectations of consumers, so the money held by the purchase of accumulated consumption Demand is gradually released. Thirdly, March was traditionally a peak sales season. The domestic auto market began to usher in a new peak in car purchases. Private car consumption was active, manufacturers turned down prices, and new cars were successively listed. This was a major factor in the sharp increase in car sales in March.
Comprehensively considering these factors that affect the auto market, there are many positive aspects, which will provide a good environment for the recovery of the auto market this year. Therefore, people in the industry have reason to believe that March should become the most symbolic month for a stop-slip after a consecutive year of downturn in the auto market. Looking ahead to the auto market in April, due to the proximity of the May 1st Festival and the grand opening of the Shanghai International Auto Show, it is very likely that the upward trend will continue and the sales volume will increase. However, this rising state, unlike the growth of high-speed "blowouts" in previous years, is a normal and steady growth. The days of ecstatic dealers will be gone forever.