The rapid development of heavy truck industry in China is hard to insert


Although the company has always been optimistic about the Chinese market and has repeatedly sought joint venture partners, due to the disagreement of both parties, it has not been possible to establish a joint venture company in China. At present, commercial operations can only be conducted through technology transfer or the export of heavy trucks to China.

In the past two years, heavy trucks have been the fastest growing automotive market segment. According to statistics from the China Light Vehicle United Analysis Association, in 2007 and the first half of 2008, the sales volume of heavy trucks in China was 487,500 vehicles and 387,200 vehicles respectively, an increase of 58.64% and 51% year-on-year. Different from the car companies, China ranks among the top sellers in heavy truck sales. The first camp is FAW Group, Dongfeng Group, and China Heavy Duty Truck. The annual sales volume exceeds 50,000 units. The second camp includes Shaanxi Automobile Group and Beiqi Foton. , North Mercedes-Benz, Hongyan, Chongqing, annual sales of 10,000 to 50,000; the third camp has Anhui Hualing, Jianghuai Automobile, Shanghai Huizhong, etc., with annual sales of less than 10,000. In the first camp, CNHTC sold 52517 vehicles in the first half of this year, an increase of 49.62% year-on-year. Cai Dong, president of China National Heavy Duty Truck Group, once complained about the lack of capacity: In March and April of this year, Sinotruk received orders of 32,000 and 28,000 vehicles respectively, but due to capacity constraints, even full-load production can only produce 1.5 per month. 10,000 cars.

However, none of the top Chinese heavy truck companies with sales ranks with overseas heavy truck giants. This is by no means an overseas heavy truck giant with no technical advantage, nor is it that overseas heavy truck giants do not care about the Chinese market.

The German company recently launched a tour of the Yangtze River Delta region, led its three heavyweight models debut. Among them, TGX, TGS, and TGA technologies that are already hot in the Chinese market are all ahead of the heavy trucks produced by China's Stile platform. TGA technology is 10 years behind TGX and TGS. China's Stile platform technology is 10 years behind TGA.

"More than 500,000 trucks that are running in China account for 70% of Steyr's technology," said Jiang Yizhou, marketing director of Mann Commercial Vehicles Management (Beijing) Co., Ltd., "In 1983, we cooperated with Sinotruk to transfer. The technology licensing agreement allows CNHTC to produce heavy trucks on the Stel platform. Mann Commercial Vehicles Enterprise Management (Beijing) Co., Ltd. is a wholly-owned German company in China.

But even so, German Mann did not set up a joint venture heavy-duty company in China, but could only take part of the market share by exporting heavy trucks to China. Mannen related persons pointed out that “we have repeatedly sought Chinese joint venture partners, but it is difficult for both parties to reach an agreement. And China’s related policies have made it impossible for us to set up factories solely in China.”

Another person in charge of overseas heavy truck giant Volvo in China pointed out that due to the stringent requirements on environmental protection, technology, safety, and load on overseas heavy trucks, the selling price is much higher than that of domestic heavy trucks. In the short term, China’s demand for overseas heavy trucks is not As a result, overseas heavy trucks are concentrated in China's luxury heavy truck market segment. "In this case, joint ventures are inferior to imports. We have done calculations. After the joint venture, the products cost 12% more than the import cost, which indicates that the joint venture conditions are not mature."
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