Chengdu Auto Show Sidelights: How deep is the routine behind the wonderful show?

At the end of August, the Chengdu Auto Show arrived as expected. In the first half of this year, the Chinese auto market, which suffered the greatest cold wave, naturally expects that with the popularity of the Chengdu auto market, it will allow the auto market in the second half to “bottom the rebound” and win a “bump”. Then, among the bustling crowds of visitors, as a “meat for the melons” to visit, what kind of new cars and performances will these auto companies take? In this issue of “Auto Show Headlines”, the headline app editors of Car Headlines have interpreted what kind of stories they have achieved through the fantastic phenomenon.

One of the wonderful things: WEY's new car is "unclear" from his family?

The bustling crowd, one after another press conference, the noise of the sound, naturally will inevitably make people feel dazzling sense of confusion. And preparing for the exhibition for several days in a row, it also allows many car company staff "Ya Li Shan", and even appeared in the dilemma of their own new car can not be identified.

As the Great Wall's high-end impact of the impact - WEY brand this time with the Mercedes-Benz, Volvo, Infiniti and other luxury brands to join the Hall 8, and these luxury brands, "the same stage competition," the smell of gunpowder full. The protagonist brought this time is the second new car of WEY brand - VV5.

According to the introduction, the VV5 is positioned as a compact SUV compared to the VV7 already on the market. The car will be available in two versions, VV5C (Standard Edition) and VV5S (Sport Edition). The power will be equipped with a 2.0T engine. In terms of size, VV5c body size is 4462/1857/1638mm; VV5S body size is 4481/1857/1638mm, similar to the Haval H6 size, is known as the "small VV7".

Perhaps the family design style is too strong, making the VV5 and the VV7 that is already on the market have a similar degree of highness. When the car headline app Xiaobian visited the exhibition stand, the experienced Great Wall staff personally did not know the dilemma of the two cars.

According to statistics, Great Wall Motor sold a total of 69,000 vehicles in July. The cumulative sales volume for the year was 529,800, a slight increase of 2.04% year-on-year. The monthly sales volume of WEY's first model VV7 reached 6,075 units, an increase of 91.9% from the previous quarter. After VV7 has opened up the situation, VV5, as a small one, naturally shoulders the heavy workload. The Great Wall’s expectation for VV5 is increasing day by day. However, how to maintain the family characteristics in the ever-expanding WEY family, but also have certain differences and identities, is a common topic of many independent brands including the Great Wall.

Wonderful two: Model Young is "rebranding" Tiger 7?

In recent years, the Chinese brand lineup has been unclear. After the impact of high-end brands such as Collins and WEY, the concept of seizing 20,000 orders also opened up a two-line battle model. At this year's Chengdu Auto Show, Guan Zhi officially announced its sub-brand Model Young's first SUV.

Before rumors that Model Young will share platforms and technologies with Chery, Xiaobian, prepared for the first time, is still surprised when he sees the first new car. The new car shares the T1X platform with Chery Tiggo 7. Model Young SUV However, many details still have large areas of Tiggo 7 design elements, and the details of optimization based on the concept of concept design have not left a deep impression on the outside world. Even many of the media who saw this car have said, "This is a change of the standard Tiger 7 only."

Of course, the onlookers at the scene are very confident of the new brand. They think Model Young is very different from Tiggo 7. “With the release of the Model Young product line, Qoros has basically completed the current product line layout, allowing the brand to form Model Young+3, Model 5+ ModelK-EV.”

Wonderful 3: Southeast Mitsubishi “Where are the staff going?”

Chengdu Auto Show is not as important for auto makers as it is in Beijing, Shanghai, and Guangzhou Auto Show. However, in terms of sales volume, the continuously hot southwestern market is indeed a battleground. As of the end of July 2017, the number of small cars in Chengdu reached 4.32 million, ranking the second in the country. Currently, it is a real “second city” for domestic car consumption. In the first half of the year when the Chinese auto market suffered the worst car market in 30 years, its importance was evident.

But it was precisely at this auto show that "everything is indispensable" in the feng shui treasure land, and some manufacturers only "environmentally" wrapped only the venue to do a press conference, and then "nothing", not only the entire venue is only placed A new car did not even have a staff member in the afternoon. Even if there are interested consumers, they can only face the deserted booth and leave with a smile for a moment.

The miraculous booth was the Southeast Mitsubishi Motors. When the headliner App Xiao Bian arrived at its booth at noon, it was found that just like a circle of friends, there was not only a new car on the stand, but also no staff or distributors. Traces. Could it be that Southeast Mitsubishi had a very good sales in the first half of the year? Make it not "care" Chengdu's hot auto market?