Dare to be the world first - remember Liuzhou Automobile Industry
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Do you know Liuzhou, Guangxi?
Do you know such car brands as "Wuling", or "Changlong" and "Fengxing"?
In fact, when many people are still unfamiliar with Liuzhou, Liuzhou's products, especially those produced in Liuzhou, have spread all over the country. At one stroke, Liuzhou Automobile, one of the three pillar industries in Liuzhou, has gone through 38 years of search and development.
38 years ago, I am afraid that no one would think that 38 years later in Liuzhou, a prefecture-level city in the southwestern region of the motherland, the annual automobile production in 2007 will be expected to exceed 700,000 vehicles....
Looking back at the development history of the Liuzhou automobile industry, it is a long series of solid and shining footprints left behind:
In 1969, Liuzhou's first "Liujiang" brand automobile was introduced.
In 1997, the output of Liuzhou Automobile exceeded the threshold of 100,000 vehicles for the first time, reaching 102,400 vehicles.
In 2003, the annual output exceeded the 200,000 mark and reached 208,500.
In 2006, the annual output has broken through 500,000 units and approached 600,000 units.
......
First "China-China-foreign" cooperation model
Speed ​​up the international stage
In 2002, GM, SAIC, and Liuzhou Wuling jointly established SAIC-GM-Wuling Automotive Co., Ltd., which created a successful example of "China-China-foreign" win-win cooperation. It symbolized that Liuzhou Automobile Co., Ltd. no longer clings to "Ningji Chicken". The concept of head is not an phoenix, while sticking to a relatively independent development model, taking the path of open industry development and targeting the two markets at home and abroad, forming a new concept of “the phoenix tail and the crested head is a wholeâ€. A solid step has been taken to achieve the goal of “making Liuzhou Motors famous in the worldâ€.
The “China-China-foreign†model allocates 84.1% of the equity of Liuzhou Wuling Micro-car Factory to SAIC Group at no charge, and U.S. GM reinvested funds to obtain 34% of the equity. Many people do not understand why they have sent their shares in vain?
The fact proves that the Liuzhou automobile industry's innovative spirit of “courage to be the best in the world†is making itself “the first person to eat crabsâ€, and at the same time it has established a market share of 40.43%% for the Liuzhou Wuling mini-car market. With nearly 8 billion yuan in revenue, it is the first brilliant achievement in the industry in the country. In this series of mergers and reorganizations, changes in joint ventures and cooperation, General Motors entered the Chinese mini-car market; SAIC made up for its own product gaps; Liuzhou Wuling also found funding and technical support for subsequent development, and the three parties’ joint ventures were called “win-winâ€. Strategy. Referring to the “China-China-foreign†model, Liuzhou Automobile Factory relies on Dongfeng Motor Group to form cooperation with Renault and Nissan, while Liuzhou Special Automobile Works cooperates with FAW to make Liuute become a wholly-owned subsidiary of FAW. Form a new "China-China" cooperation model. So far, following the United States GM's land grab Liuzhou automobile industry, Renault, Nissan and other world auto giants have landed in this glorious automotive industry hot spot, forming the current world's top three auto giants and China's three major automotive groups in Liuzhou co-prosperity , Fanfang Zhengyan pattern.
Combination of self-reliance and openness
Bigger and stronger automobile industry
According to the person in charge of the Liuzhou Economic Commission’s Automotive Industry Planning Division, the only option is to take a new road to industrialization in order to gain a firm foothold in the national market and go abroad to fight the world. Market competition is not merciless, who will take the initiative.
Vehicle exhaust emissions and noise are a barrier to the development of the automotive industry. Liu Automobile, Liuute, and Liu Micro invested 100 million yuan each year in the technological transformation of existing products, focused on capturing the exhaust emissions of automobiles and eliminating noise, so as to further comply with the national environmental protection requirements and meet international standards.
Taking the new road to industrialization, vigorously developing a circular economy, and vigorously optimizing the industrial structure of the Liuzhou automobile industry, the explosive growth of the automobile industry in recent years has also driven the supporting production of auto parts in this city. In July 2006, SAIC-GM-Wuling Branch Center of Hunan University was listed in Liuzhou. SAIC-GM-Wuling’s independent research and development model for micro-vehicles was joined by Zhong Zhihua, the president of Hunan University, and Guo Konghui, another authority, and gathered strategic resources from Hunan University, Baosteel, and other companies; Auto finance and marketing have never before had professional cooperation.
In recent years, the Liuzhou automobile industry has attracted companies such as GM, Nissan, Renault, Chongqing Lear, and other well-known domestic and foreign auto parts and components companies to focus their attention until they are stationed in ... multiple industrial parks with capital structure, industrial structure and industry. Accelerating the pace of layout adjustment is forming a complete industrial chain and a clear agglomeration effect.