Nanjing Iveco’s most successful example of overseas cooperation in the past 100 years
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Nanjing Iveco Automotive Co., Ltd. (abbreviated as NAVECO) was established on March 1, 1996. It is a joint venture established by China Nanjing Automobile Group and Italy Fiat Group Iveco , with a total investment of 4.7 billion yuan. It is not only the largest cooperation project between Chinese and Italian governments, but also the most successful model of overseas cooperation since the birth of Fiat Group.
Nanjing Iveco 's main product lines include the four major product lines of Turin, Confidence, Europas and Venice, including 3-6 tons of 6-ton and 5 wheelbase light buses, trucks, military off-road vehicles, medium-sized passenger vehicles and various types of vehicles. Refitting more than 200 types of vehicles such as special vehicles. Among them, the “Turin†series fully integrated the comfort of the car and the practical features of the high-performance and high-capacity commercial and recreational vehicles. It is internally and externally refurbished, and the new interpretation of the honorable and luxurious luxury passenger cars has led to a new round of Chinese light passenger cars. Technological revolution. With the listing of the short-head light truck Europa series, Nanjing Iveco has established a brand image of a full range of high-end light vehicle pilots.
Nanjing Iveco Co., Ltd. is the earliest light-duty vehicle company in China with independent research and development capabilities. Based on the strong technical strength of Iveco, Italy, the world-famous automobile design company including the Georgiaro Italian studio has high-level hardware and software development facilities. Comprehensive application of digital development technology to achieve synchronous engineering of products from design to production, effectively shortened the product design and development cycle, and ensured the design quality of new products.
Nanjing Iveco has a world-class SOFIM engine production line. It adopts direct-injection pressurization and intercooling technology and sophisticated high-pressure common rail fuel injection technology to achieve super-power and meet Euro III emission standards. In addition to satisfying domestic demand, the products have been successfully exported back to more than 50,000 sets of engine assembly components from Italian Iveco to meet European standards.
Entering the new century, Nanjing Iveco entered a period of rapid development. From 2002 to 2006, sales volume increased steadily for five consecutive years, and the company’s overall strength increased. At present, Nanjing Iveco contributes more than 200,000 vehicles to the Chinese market. The Iveco brand is known to the north and south, and has become a leader in China's light commercial vehicle sector.
On April 28, 2000, Nanjing Automobile Group Co., Ltd. was the main sponsor and Yuejin Automobile Co., Ltd. was established. The company is a state super-sized enterprise approved by the State Economic and Trade Commission and one of the largest commercial vehicle production bases in China. Its predecessor was "Nanqi", the original derivation site of the Nanjing Automobile Group and the "base, parent, and cradle" of the "Nanjing Automobile."
The company's product line covers: Yuejin light trucks, Lingye heavy-duty trucks, passenger car chassis and special vehicles, and so on, with more than 500 varieties of products. On June 28, 2005, Yuejin invested 2 billion to build a first-class commercial vehicle production base in Asia. On the same day, Linye heavy truck was successfully listed, and completed the industrial layout of “light, medium, heavy, and passenger car chassis†commercial vehicles, resulting in an annual output. The production capacity of 80,000 light vehicles, 20,000 heavy-duty vehicles and 20,000 modified vehicles has achieved strategic development in the commercial vehicle sector. The new base has introduced product design and manufacturing technologies such as digital-to-analogue and cathodic electrophoresis. During the product development process, it seeks international cooperation and product quality has been upgraded.
In 2000, the company and its products passed CQC's ISO9001:2000 quality system certification, and has repeatedly won the "China's product quality assured customer satisfaction with the top ten good companies", "national product quality after-sales service credit double protection companies", "China Environmental Protection Fund The "Green Product Award", "Service, Quality, Reputation, Consumer Trusted Products", "National Top 10 Commercial Vehicle Brands", "Celebrity Brands Trusted by Consumers", "China's Best Bus Chassis" and other honorary titles.
The company has established a complete marketing and service system. The country has a total of 335 Yuejin Monopoly points and 416 after-sales service points. It also provides 24-hour hotline telephones for users to avoid worries and creates the “warm 360†service brand in the commercial vehicle industry.
As of 2006, Yuejin's cumulative sales of more than 1.4 million units, established a long-term good brand reputation. The Yuejin brand has been awarded "China's 500 Most Valuable Brands" by the World Brand Lab since June 28, 2004.
From January 1, 2007, Nanjing Iveco Motors Co., Ltd. and Yuejin Automobile Co., Ltd. have joined forces with the comprehensive promotion of the deepening cooperation project between Nanjing Automotive Group and Italy Iveco, and the business has been merged and operated. The new Nanjing Iveco has made every effort to build a world-class commercial vehicle base and opened a new chapter across development.
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