Truck Market: Dump Truck Bulletin Adjustment Still Difficult to Change Overload Pattern


Mr. Cao is a heavy-duty truck dealer in Lianyungang. Recently, his sales work has encountered a little bit of noise. From July 1st, dump truck announcements of more than 1 meter high were cancelled. “In April, we received a notice from the company that most dump trucks with a height of more than 1 meter will be cancelled on July 1. Some users have a wait-and-see mood, which has a certain impact on sales.” Mr. Cao said.

Sales are empty

“Most users who want to buy a car want to choose a 1.5 meter upper coat. Now the freight rate is too low. Most owners are operating on a capital basis. If the box height is adjusted from 1.5 meters to 1 meter, the loading capacity will be reduced by 1/3. The income is also reduced by 1/3. The owner will definitely lose money and who else will buy the car.” Mr. Cao told Commercial Auto News. “Now we have stricter regional control. If the 'caught' is illegal and it gets caught, it will not only be fined, it may even be detained, so many users have scruples.”

In order to change this pattern, companies are stepping up their actions. "After the box is changed, the tonnage of vehicles will have to be re-matched and adjusted. In order to achieve the highest value for money, the configuration may also change. The consequence of this is that companies must re-apply for new product announcements. Therefore, which company is applying for announcements? If you run ahead, you may gain this market opportunity, said Mr. Cao.

However, some people hold different views. “There was a lot of “funny stuff” in the announcement application, and this time it was estimated that there was no change. In the same car, one announcement was cancelled and the other one could be applied. However, the new announcement application takes time, and it usually takes at least 3 months. Around the time, these three months, the marketable vehicles can not be announced, and sales will occur when they are empty,” an industry source disclosed.

The replacement of this announcement gave the distributors an exam question. Many dealers expressed the same concern as Mr. Cao. "What is the dealer selling for three months? If the dealer does not adjust in time, the previous vehicle will not be sold in time, it will fall into the passive. The current 2-axis dump truck box is generally limited to about 0.8 meters, 3 axis The height of the carriage is limited to 1.1 meters or less, said Mr. Ou, a heavy truck dealer in Sichuan.

“Strong dealers choose to advance to the brand, but most dealers do not have this financial strength, especially in this year, the market is relatively light, and there is a risk of car abuse. These will consider the dealer's courage and wisdom, and will also allow Strong dealers are more powerful," said Mr. Cao.

The practical significance is not great

For the reasons for the announcement adjustment, almost all dealers attributed to Zhi Chao. "At present, heavy truck overloading is still serious. Not to mention the 1.5-meter box height, even the 1.8-meter-meter, 2-meter box-high vehicles are on the road, which does cause some hidden dangers." Mr. Lu, a heavy truck dealer in Shenzhen, told reporters, “The road on the construction site is uneven, and lifting devices for overloaded vehicles are likely to roll over when they go up and down, let alone go on the road. Therefore, it is reasonable to adjust and announce the rule, but if the freight rate is so low, there will be no It's too realistic," he said.

Like Mr. Lu, Mr. Zhang, Shijiazhuang heavy truck dealer, also believes that users will not adjust as required. “Our 80% of our annual sales are dump trucks, and 80% of dump trucks are self-unloading, 1.5 meters high. When it comes to car owners, you don’t make money without overloading. Many owners increase their height by themselves. After being fined, the user will still choose to overload."

“Dump trucks run back and forth over a certain period of time and often run on a route. Many times they become familiar with road traffic police. They also open their eyes and release their eyes. The executive level has time to drill, and the government has not This adjustment has introduced a new policy at the implementation level, so this adjustment has little impact, said Mr. Lu.

The user's demand for the high box high dump truck has not changed, so they have tried to find some alternative ways to increase the box height. “Although most dealerships now have dump trucks with a height of about 1 meter, when a user gets a car, they usually use a flap or iron plate to increase the height. Plus a flap car and 1.5 meters. There is no difference in truck loading capacity,” Mr. Zhang said.

However, another problem arises. The responsibility for safety of vehicles with 1.5-meter-high boxes was assumed by the conversion company. Now the responsibility is actually passed on to the users. In case of a problem with the vehicle, it is difficult for the user to get a claim. What's more, "some dealers not only do not stop and stop, but also provide convenience for users to install traps. Although sales have increased at one time, users are often found guilty of conflicts between users and distributors. It is conducive to long-term development," an industry source pointed out. "To manage the overload from the root, simply relying on such 'cutting' box heights is not the top priority, and basically it is also necessary to improve the freight order and raise the freight rate to a reasonable level. This is in the short term. It's difficult to solve inside," he said.



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