China RV camping market outlook
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On the highways of developed countries in Europe and America, various types of RVs are commonplace, and RV campgrounds abound. Traveling on a RV has become one of the main ways for leisure activities of developed countries in Europe and America. Relevant information shows that about 8.5 million people in the United States currently use RVs, which accounts for 7% of the total population; about 9-10% of families own their own RVs. The United States has an annual production of about 300,000 RVs, and RV sales amounted to US$9 billion. With the development of RV tourism, the RV rental industry and campgrounds have also developed rapidly. There are more than 460 specialized RV rental companies in the United States, and there are more than 20,000 RV camping sites across the country. RV tourism has become a favorite leisure holiday for people on holidays. The development of RV tourism service industry is huge and the economic income is considerable.
With the deepening of people's understanding of leisure travel, RV consumption will be a huge potential market. Many RV manufacturers and distributors in foreign countries are very optimistic about China's RV market, which is about to be baked, and some have already entered the Chinese market, and some are preparing to enter the Chinese market. The entry of foreign RVs will inevitably bring certain pressure to Chinese RV manufacturers and distributors, but it will also play a positive role in promoting the development and improvement of China RV market. As China's RV industry is in its infancy, it needs to strengthen industry management and regulate market behavior in a timely manner.
The “Opinions of the State Council on Accelerating the Development of Tourism†issued by the State Council on December 3, 2009, has incorporated RVs into the catalogue of industries encouraged by the state, indicating that the country has realized the great potential of the RV camping industry and its positive effect on economic development. . This measure is of great significance to the Chinese RV, camping industry, and even the entire tourism industry.
According to relevant media reports, the recently established National Automotive Service High-tech Industrialization Commission will cooperate with tourism administrations and scenic spots at all levels to establish 500 auto driving bases and 200 RV bases nationwide. This is the case for Chinese RVs and camping. The development of the industry will certainly play an active role.