Understand the significance of passive data to users
Almost everyone has a digital footprint, so-called "passive data." When you engage in any online interaction, such as browsing social media or performing any digital transaction. A few seconds ago, you may have generated passive data by clicking on a link to read the article. Passive data, as the name implies, is generated unconsciously. It is a by-product of the technological presence in our daily lives. As a result, this information and its inherent monetary value are often ignored by Internet users. Hubei ruiyate Automobile Co.,Ltd , https://www.ruiyate-automobile.com
By analyzing the user's browser history, companies can predict what kind of advertising they might be interested in, or what kind of product they might be interested in buying. The company is fairly euphemistically called a "data management platform" that captures the passive data of individual users and extracts hundreds of billions of dollars from its entire industry. By 2020, the number of global Internet users will reach 5 billion people, and 10 billion new machine-to-machine connections will be created, and mobile data traffic will increase by 11 times. Currently, Facebook users can export all their personal data in the form of a compressed package by simply clicking on a link to their profile. Presumably, they can sell directly instead of letting Facebook sell.